First Bank of Nigeria Limited (FirstBank) has rewarded six of its customers with N1 million each at the fourth and grand finale of its ‘WinBig’ promo draw held at its head office in Lagos recently.
The promo, which kicked off in October last year, was one of the biggest campaigns in the financial industry with FirstBank targeting to give out N170 million cash rewards and recharge cards to customers who participated and met the criteria to qualify for the monthly draw selections.
In his remarks at the event, Adesola Adeduntan, the Chief Executive Officer (CEO) of FirstBank Group, lauded the customers for what he described as their partnership and patronage over the years.
Adeduntan, who was represented by Ini Ebong, the bank’s Executive Director, Treasury and International Banking, said the promo was designed to reward new and existing customers for making incremental deposits and savings amongst other transactions on their FirstBank account. He said the initiative was aimed at reiterating the longstanding commitment of the bank to put its customers first by rewarding them for their loyalty.
He stated: “At the onset of the promo, we set out to give 170 million naira cash rewards to our customers who participated and met the criteria to qualify for the monthly draws. “I am happy to announce that 1,240 customers have been rewarded in fulfilment of our promise today. “Today, six more customers who have been certified to meet the criteria for the final draw will be rewarded with N1 million each. “Let me also use this opportunity to thank all our customers for their wide adoption of this promo across all the geographical locations in Nigeria, accentuating the steady confidence reposed in the FirstBank brand.”
The FirstBank CEO assured the customers of the bank’s continued commitment to digitalise financial inclusion, “where every Nigerian has ample opportunity and access to financial services irrespective of age, location and geography.”
Ikemefula Nwachukwu, Head of personal banking at FirstBank, said 1,240 winners had won N100,000 each in the four draws. He added that six lucky Nigerians won a million naira each while 40,000 customers got N1,000 airtime.
Representatives of the National Lottery Regulatory Commission (NLRC), Federal Competition and Consumer Protection Commission (FCCPC), and Lagos State Lotteries and Gaming Authority (LSLGA) witnessed the draw.
Nkiru Onuzulu, zonal coordinator, Lagos zonal office, NLRC, commended the transparency of the process and commended the bank for the promo. She said the cash prizes would go a long way in alleviating the economic hardship faced by families in Nigeria. Two past winners at the last draws – Precious Daniel and Nnaji Alphonsus, who won a cash prize of N100,000 each, were also recognised.